Sunday, November 18, 2007

SaaS and Life Sciences CRM

I was just talking to a friend of mine at Salesforce.com.
We were discussing their Platform as a Service offering force.com. One of their earlier adopters is a company called Verticals OnDemand. By utilizing force.com, they have been able to build a fully functional SaaS Life Science CRM Platform. They have partnered with a number of industry respected organizations and appears to provide the complete solution for Life Science ETMS and CRM. Word has it that they are getting strong interest within the Life Science Community.

This could be another major win for the SaaS movement. Life Sciences at first glance would appear to be one of the last verticals which would consider SaaS due to its stringent regulatory processes. But if Pharma organizations are strongly considering Verticals OnDemand, then I strongly suspect many of the potential objections have been handled and overcome, due in no small part to being based on the proven salesforce.com platform. This is an organization worth keeping an eye on.